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Sunday, July 18, 2010

Avoid Costly Mistakes - Use Free Promotions First



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The most important advertising or promotion of a business web site can cost NOTHING and is possibly the very best to bring people to the web page.

Furnish a Internet address or link and watch the traffic build.

As soon as a business web site is published the inclusion of the URL right along side the phone number is mandatory. A business should not list a phone number without listing a web site address right along side.

Newspaper ads, telephone books, business cards, physical location signage, mailings, invoices, receipts every piece of paper listing the business name and phone number need the web site address prominently included. In fact special promotional efforts should be directed just to announcing the business web site and extra service available online as a new and unique feature of the business.

Reviewing expectations for the new Internet presence know that it will serve have many purposes:
+ Build brand recognition
+ Announce special sales
+ Present new offerings
+ Acquire new costumers
+ Retain existing customers
+ Reaching beyond the local area to build profits and make more money.

Get prepared for more exciting, interesting and enjoyable work of turning the web site into additional income and profits.
Visibility is Vital to your web site and e-commerce success.
Visibility-Boosting Tips
*Use words relating to your product or service with information and pictures
on your web site.
*Don't clutter your message make it clear and readable.
*Link other sites to you, use Networking to feed you traffic.
*Use Titles and Hi-Lites....Color and illustrations *Avoid "sales talk" stress facts and user benefits.
*Don't expect visitors to find you, seek visitors and take advantage of
free options to bring traffic to your web site.

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All material herein © "2006-2010" Harvey Akeson Tucson Calling"

Reprint right by permission: harvey@harveyakeson.com

Thursday, July 15, 2010

Blogging for Profits...Solid Income

In every bloggers life comes a special day - the day they first launch a new blog. Now unless you went out and purchased someone else''s blog chances are your blog launched with only one very loyal reader - you. Maybe a few days later you received a few hits when you told your sister, father, girlfriend and best friend about your new blog but that''s about as far you went when it comes to finding readers.


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Here are the top 10 techniques new bloggers can use to find readers. These are tips specifically for new bloggers, those people who have next-to-no audience at the moment and want to get the ball rolling.


It helps if you work on this list from top to bottom as each technique builds on the previous step to help you create momentum. Eventually once you establish enough momentum you gain what is called "traction", which is a large enough audience base (about 500 readers a day is good) that you no longer have to work too hard on finding new readers. Instead your current loyal readers do the work for you through word of mouth.


Top 10 Tips

10. Write at least five major "pillar" articles. A pillar article is a tutorial style article aimed to teach your audience something. Generally they are longer than 500 words and have lots of very practical tips or advice. This article you are currently reading could be considered a pillar article since it is very practical and a good "how-to" lesson. This style of article has long term appeal, stays current (it isn’t news or time dependent) and offers real value and insight. The more pillars you have on your blog the better.


9. Write one new blog post per day minimum. Not every post has to be a pillar, but you should work on getting those five pillars done at the same time as you keep your blog fresh with a daily news or short article style post. The important thing here is to demonstrate to first time visitors that your blog is updated all the time so they feel that if they come back tomorrow they will likely find something new. This causes them to bookmark your site or subscribe to your blog feed.


You don''t have to produce one post per day all the time but it is important you do when your blog is brand new. Once you get traction you still need to keep the fresh content coming but your loyal audience will be more forgiving if you slow down to a few per week instead. The first few months are critical so the more content you can produce at this time the better.


8. Use a proper domain name. If you are serious about blogging be serious about what you call your blog. In order for people to easily spread the word about your blog you need a easily rememberable domain name. People often talk about blogs they like when they are speaking to friends in the real world (that''s the offline world, you remember that place right?) so you need to make it easy for them to spread the word and pass on your URL. Try and get a .com if you can and focus on small easy to remember domains rather than worry about having the correct keywords (of course if you can get great keywords and easy to remember then you’ve done a good job!).


7. Start commenting on other blogs. Once you have your pillar articles and your daily fresh smaller articles your blog is ready to be exposed to the world. One of the best ways to find the right type of reader for your blog is to comment on other people’s blogs. You should aim to comment on blogs focused on a similar niche topic to yours since the readers there will be more likely to be interested in your blog.


Most blog commenting systems allow you to have your name/title linked to your blog when you leave a comment. This is how people find your blog. If you are a prolific commentor and always have something valuable to say then people will be interested to read more of your work and hence click through to visit your blog.


6. Trackback and link to other blogs in your blog posts. A trackback is sort of like a blog conversation. When you write a new article to your blog and it links or references another blogger''s article you can do a trackback to their entry. What this does is leave a truncated summary of your blog post on their blog entry - it''s sort of like your blog telling someone else’s blog that you wrote an article mentioning them. Trackbacks often appear like comments.


This is a good technique because like leaving comments a trackback leaves a link from another blog back to yours for readers to follow, but it also does something very important - it gets the attention of another blogger. The other blogger will likely come and read your post eager to see what you wrote about them. They may then become a loyal reader of yours or at least monitor you and if you are lucky some time down the road they may do a post linking to your blog bringing in more new readers.


5. Encourage comments on your own blog. One of the most powerful ways to convince someone to become a loyal reader is to show there are other loyal readers already following your work. If they see people commenting on your blog then they infer that your content must be good since you have readers so they should stick around and see what all the fuss is about. To encourage comments you can simply pose a question in a blog post. Be sure to always respond to comments as well so you can keep the conversation going.


4. Submit your latest pillar article to a blog carnival. A blog carnival is a post in a blog that summarizes a collection of articles from many different blogs on a specific topic. The idea is to collect some of the best content on a topic in a given week. Often many other blogs link back to a carnival host and as such the people that have articles featured in the carnival often enjoy a spike in new readers. To find the right blog carnival for your blog, do a search at blogcarnival.com.


3. Submit your blog to blogtopsites.com. To be honest this tip is not going to bring in a flood of new readers but it''s so easy to do and only takes five minutes so it''s worth the effort. Go to Blog Top Sites, find the appropriate category for your blog and submit it. You have to copy and paste a couple of lines of code on to your blog so you can rank and then sit back and watch the traffic come in. You will probably only get 1-10 incoming readers per day with this technique but over time it can build up as you climb the rankings. It all helps!


2. Submit your articles to EzineArticles.com. This is another tip that doesn’t bring in hundreds of new visitors immediately (although it can if you keep doing it) but it''s worthwhile because you simply leverage what you already have - your pillar articles. Once a week or so take one of your pillar articles and submit it to Ezine Articles. Your article then becomes available to other people who can republish your article on their website or in their newsletter.


How you benefit is through what is called your "Resource Box". You create your own resource box which is like a signature file where you include one to two sentences and link back to your website (or blog in this case). Anyone who publishes your article has to include your resource box so you get incoming links. If someone with a large newsletter publishes your article you can get a lot of new readers at once.


1. Write more pillar articles. Everything you do above will help you to find blog readers however all of the techniques I’ve listed only work when you have strong pillars in place. Without them if you do everything above you may bring in readers but they won’t stay or bother to come back. Aim for one solid pillar article per week and by the end of the year you will have a database of over 50 fantastic feature articles that will work hard for you to bring in more and more readers.


I hope you enjoyed my list of traffic tips. Everything listed above are techniques I’ve put into place myself for my blogs and have worked for me, however it''s certainly not a comprehensive list. There are many more things you can do. Finding readers is all about testing to see what works best for you and your audience and I have no doubt if you put your mind to it you will find a balance that works for you.


This article was by Yaro Starak, a professional blogger and my blog mentor. He is the leader of the Blog Mastermind mentoring program designed to teach bloggers how to earn a full time income blogging part time.


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Thursday, July 08, 2010

Become part of the 5% Making Money On Line

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You hardly need to be told that selling products on line as an affiliate is just about the fastest, easiest way for the little guy or gal to get rich fast. What's more there is a mind-boggling range of products to sell, from a simple e-book to seats on a plane.

And, with giant retailers, such as Amazon, attributing 40% of their $billions of sales to affiliates, there are obviously millions being made from affiliate marketing.

So how come only about 5% of people are making serious money on line?

That's because knowing WHERE the gold is isn't the same as knowing HOW to get at it.

All of which means all those lovely affiliate commissions are cascading into the pockets of a relatively small band of elite super affiliates, who are really laughing all the way to the bank.

And two guys who regularly figure in the top ten lists of super affiliates, by outselling most of their rivals, are Jeremy Gislason and Simon Hodgkinson. Between them, they regularly generate hundreds of thousands of affiliate commissions every year.

Time and again they pick up bonuses and even cash prizes to gold plate their massive haul of affiliate commissions. And here's the good news ...

They are just releasing a brand new product, allowing you to pick their brains and copy their methods - and it won't cost you a single dime.

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And - just because it's free - hasn't stopped them from going hog wild on this, because they've distilled all the wisdom and experience painfully acquired the hard way, through painful trial and error, and are now handing you exactly what you need to copy their success.

What's more - once you have their secrets - the sky really will be the limit for you!

That's because, as a successful affiliate, you can laugh off the usual limitations of product creation and customer service - because they're all done for you. So you can invest the time saved sourcing the very best, most lucrative products to sell. And here's where the WPP program hits a home run, because it gives you a simple seven step process to ensure you only get involved with the products most likely to be the easiest and most profitable sellers.

And maybe seven really is a lucky number, because - once you know how to evaluate the very best, most profitable products to sell, Jeremy and Simon are going to hand you your personal treasure map to locate seven gold mines that house the very best selling products for you to promote.

And you'll save much heartache - and a king's ransom - by getting the heads up about three fatal mistakes that could well be hemorrhaging cash from under your nose, right now - if you're already selling stuff as an affiliate.

But they'll soon be a distant nightmare - once you know how to fix them fast.

When you go through this program it's immediately apparent all the hard-won experience at the affiliate marketing coal face is being handed to you on a plate.

For example, there's a really smart way, yet oh-so-simple technique of unearthing those elusive products that no one else is promoting. This is truly El Dorado, because you can zoom in there and scoop up the rich profits leaving your bewildered competitors empty-handed and choking in your dust.

And what really separates the men from the boys in affiliate marketing is the vital art of getting your prospective buyer all fired up and eager to buy the product even before you send them to the vendors site. And here Jeremy and Simon give you four different ingenious ways to do this, in the most effective way possible.

And you've probably heard "The money is in the list". And here's one of Jeremy's and Simon's open secrets of success, because it's well known they enjoy the fruits of owning some of the largest, most responsive lists around. And they are about to tell you how to do it.

So they reveal what they have found to be the four key parts of a successful squeeze page. Miss any one of these and you'll be leaving a pile of cash on the table. But get all four working together and your squeeze pages will be sucking in prospects like a Shop Vac on steroids.

And - because you can never have too large or too targeted a list - you also get six little known techniques to unleash a torrent of red-hot prospects, eager to join your list and enjoy what you have for them.

And they even reveal a total of three amazing techniques to make your product owners want to give you extra commission, as well as actually promote your affiliate link themselves! Hard to believe, right now, I know, but I guarantee you'll enjoy a couple of "ah, ha" moments when you discover how blindingly obvious, stunningly simple and highly effective these stealth techniques are.

And it's not just mastering how to handle your product vendors that makes this program so effective. Because you also get four mega-powerful persuasion techniques that will empower you to tickle your prospect's sweet spot, exploding the conversions to both your opt-in lists and your pre-sales pages. What's more, you also get the absolute #1 most powerful tactic of all to make any offer you make completely irresistible.

And you even get the inside track on how to avoid one of the biggest problems facing affiliate marketers: losing the sale because it isn't made via your affiliate link. So you'll be spellbound, as you discover just how simple it is to create a 'buying loop' that acts like a powerful electromagnet, when your prospect is ready to buy. That way you get every precious cent owing to you.

And, here's something I've saved until almost last because it's (almost) the very best part of this.

Did you know it's possible to continue to enjoy the same sort of commission arrangements as Hollywood movie stars? Well it's true! Because, much of their wealth piles up long after they've left the studio and moved on to another project. So Jeremy and Simon will show you exactly how to enjoy fat commission checks rolling in automatically, months - and even years - after you've made the actual sale!

And that's truly the Holy Grail of marketing - autopilot income whilst you relax and enjoy yourself. So just imagine your life, a few exciting months down the line, when you can fully exploit Jeremy and Simon's battle-hardened techniques.

Because you'll be up to speed with picking the very best, effort-free highest paying programs - many on a regular repeat basis - you'll have finally broken the link between the hours you work and the money you make.

Finally, you'll have plenty of spare cash and the leisure time to take your loved ones on that vacation of a lifetime. Almost before you know it you'll be able to really relax and savor the experience of doing what you've wanted to do for years ... give your boss the pink slip and step up to join the elite super-rich affiliates.

Once the free launch period is over, the regular price for this program will be $27, which is a very fair price for the keys to The Kingdom Of Super Affiliate Status. Yet - if you hit this link right away {Second Opportunity-Click Here}
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