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Friday, June 15, 2018

Don't be stuck at home without income.

U. S. Small Business Administration Money Making Tips

Thinking of Starting a Blog? 
Tips to Help You Start, Maintain & Grow a Small Business Blog!
The online social media revolution that has bought us Facebook and Twitter actually started back in the late 90's when the term "blog", short for "weblog", entered the lexicon. Since then the activity of blogging has exploded and it was in May 2005 that BusinessWeek proclaimed that *Blogs Will Change Your Business. They certainly have.

Why are blogs important for your business?
Blogs provide business owners with unprecedented ways of reaching and engaging with large audiences in a way that the traditional one-way information push of a company Web site could never do. Not only this, but blogs can help put a human face to your business while showcasing your knowledge and passion for your chosen field. For example, restaurant owners can share recipe secrets. Just about anyone from a landscaping business to an IT security company can share tips of the trade that connect them with their customer base. And unlike the static content of a business Web site, blogs are collaborative and invite comment - a great way to engage with and solicit feedback from your customers!




8 Tips for Keeping your Business Blog Current, Relevant and Fresh

If you really want to make an impact you have to keep your blog updated regularly to keep visitors interested.

READ MORE  from the United States Small Business Administration
Email Marketing to Expand your Business
Oke, you're online using the World Wide Web (the Internet) to promote and grow your business.  You are learning to use Email Marketing to market your products and services.  Email marketing is a core asset in any lead generation activity or campaign, even a good old email newsletter usually has one or more calls to action. But if you’re finding that your click-through rates are falling short, what can you do?  Here are:
8 Ways to Strengthen Your Email Marketing Offers and Calls to Action  READ MORE   U S SMALL BUSINESS ADMINISTRATION

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Wednesday, June 13, 2018

E-Commerce is a Contact Sport

Build Your Brand   Maximum Results w-free Banner Displays
"E-Commerce - is a CONTACT Sport, the more 
you CONTACT, the more you SCORE!"
This is important, in order for us to succeed, we must find "buyers" people willing to share the benefits of our extremely profitable online homebased business. AND...provide us with income for our efforts of bringing them to our products or services.

Our course of action is to go out and use the very best methods, invest in the greatest "rate of return" advertising and attempt to receive massive response for our promotional campaign by attracting an expanding audience of interested people willing to join to build their own stream of income or use our products.

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First mistake... NOT having a system of follow up marketing pointers for sales effort. Do not waste advertising money with a "one shot does it all" and move on without making several attempts to sell Contacts. [Here is the need for some reason for the respondent to give a follow up contact number...e-mail address.  A free e-book or the like to capture the new prospect's e-mail address.]

A good auto response system set to make followup contact and deliver additional informational material is needed. Closing the sale and signing up the Contact is the name of the "game". Scoring is the result of relationship building efforts and keeping score is the number of Contacts that are willing to join your team or buy your products.

Second mistake... NOT making every effort to understand and enlist personal contact and build a personal relationship with each new contact.

Not just, "here is the sales pitch", but a first hand account of what a contact is looking for and what and how they can build together and receive all the benefits. It is the FOLLOW UP and relationship trust and business building with contacts that make the money.

Don't always expect everyone to find what is being promoted so spectacular they are willing to spend their money at first glance. If what is being offered is truly worth the marketing efforts and the followup information to enlist the purchase will need to be advanced for each prospect many times.

That means listing the benefits of your product or service and advancing bonus offers for the prospect acting immediately.  First make the Contact, develop them into a Prospect and direct them into becoming a Customer.

E-Mailing for Success  Constant Contact for Income TEST this for Results


Now more of the BATTLE begins!
Third mistake... NOT having marketing and follow up program, a winning sales agenda must be designed to build a series winning strategies to SCORE. That's the bottomline...making money, and building the income stream. In this case NEVER waste a precious newly found prospect! Time, money and effort has been spent, don't lose the sale. Equally important follow up and continued contact is just as important and necessary as the original "sales pitch".

This means asking for the order AGAIN and expand the need for the prospect to have the product or service being offered. Timing, opportunity, closing the contact is a talent....practice and follow up assures the best sales potentials are not lost.

Here is a PERFECT opportunity to make CONTACTS, build up some POINTS and expand. You will be able to SHARE some pointers on how to market and best sell online products and services. Follow up your experience with a great opportunity to make some new contacts and share important marketing and sales ideas.


All material herein © 2007-2018 "Harvey Akeson Tucson Calling"
Reprint right by permission: harvey@harveyakeson.com


Tuesday, June 12, 2018

You know the story, the Hare and the Tortoise



DISCLOSURE:  This series of articles are a reprint from Net LEARNING ACADEMY 
rebrandable E-Book Credit to ROBERT PUDDY  {Master E-Marketer, my story meeting 
Puddy in Glasgow, Scotland several years ago.   Joint Ventures Click here

Another PUDDY Online Money Maker

Salesmanship is the Hare, Content is the Tortoise –
And We Know Who Wins in the End
There’s an old story about the tortoise and the hare who challenged each other to a foot race.
At the starting line, the hare took off quick like a bullet. He looked back to see the tortoise moving 

along slow and steady, but way behind the hare. So the hare napped. Meanwhile, the tortoise 
slowly and steadily made his way to the finish line to win the race.
You can take away a great business lesson from this fable:  Slow and steady wins the race.
And since salesmanship is the hare and content is the tortoise, you know where to focus your efforts.
I've seen a lot of slick marketers come and go in this business in my ten years as a full-timer, 

but those who were in this business then and still are here now all share one thing in common:
Great content.    Think about it…
Example #1: You can sell anything with good marketing – once. A great sales letter can sell a 

mediocre ebook, a misleading report or even a downright ghastly video. But as soon as the 
customers discover the quality of the content, they’re out the door for good.
Some will refund, some won’t, but none of them will ever buy from the marketer again.
Example #2: You’ve probably also seen people use poor content – even “scraper content”  

to pull in traffic from the search engines.  Problem is, this content is written solely for the search 
engines, without any regard whatsoever for the end user.  So while the site might pull in traffic,
it’s NOT going to garner any repeat visitors.
Both of the above points are examples of short-term thinking.  But this sort of business model 
always leaves the marketer scrambling for new customers, trying to repair his reputation and 
chasing rather than attracting customers.
It’s exhausting – no wonder people who do this tend to eventually give up!  Listen, making 

money doesn’t have to be that hard.  Instead of relying solely on great salesmanship to make 
money, why not focus on a combination of great salesmanship AND great content? That way
your marketing and sales copy bring the customer into the door – and your great content keeps
them coming back again and again. 

The Easiest Way to Grow Your Business is to Keep Customers Happy
I can’t put it any more plain than this:  If you didn’t have any customers, your business would
cease to exist.  And that means one of the keys to building and growing a successful business
is to grow your list of satisfied customers.  Indeed, when you have satisfied customers, your
business grows because of the three R’s. Let me explain…
Repeats: Satisfied customers become repeat customers – and they usually make repeat 
purchases with escalating frequency and price points.  Example: The customer who’s satisfied 
with his $10 purchase will go on to buy your $50, $100, $500 items… and so on. As long as
he’s satisfied – and as long as your products keep meeting his needs – he’ll keep buying.
Referrals: Unhappy customers tell their friends to steer clear of you and your business. 
Fortunately, happy customers also tell their friends about your products or services.
Sometimes satisfied customers become active affiliates who promote your products via traditional 

means. These are folks who are marketers as well as customers.  At other times, your satisfied
customers simply become raving fans on forums, blogs, social networks and elsewhere.
Example: Other members of a forum might ask who has the best product in your niche, and
your raving fans will always answer those threads by naming you, naming your products and
even linking to your sales pages.

ROBERT PUDDY and JOSH ABBOTT Instant Banner Creators


Residuals: Finally, happy customers don’t just buy your products – they 
trust you enough to
join your membership sites and other continuity programs. They’ll join your highest priced
programs – maybe even personal coaching – and become “followers” who’re part of your inner circle.
It all seems pretty simple, right? But here’s the thing…Satisfying your customers isn’t just about
putting out quality products and overdelivering on expectations.  They’re important, yes. But they’re
NOT the only factors.  You also need to give your customers a good buying experience. In other
words, you need to provide great customer service.
You see, you can have the best products in the world, but you may only have a handful of happy 
customers if your customer service stinks.

Example #1: Maybe a customer purchases one of your items but is unable to download it. 
And when he emails you about it, you don’t get back to him for a week or two. Probably by this time
he’s so frustrated that he’s requested a refund.
Example #2: Or maybe you offer software but no support. Maybe you don’t even provide adequate 

installation and customization instructions. Even if your software is better than the competitors’ 
software, your customers are going to drift away and find someone who’s willing and able to show 
them how to make their purchase work.

Bottom line: Provide great products and a great buying experience, and your
customers will repay you tenfold through repeats, referrals and residuals.

Wednesday, June 06, 2018

Master homebased earnings...set up web sites for local businesses.

Electronic Commerce to Expand the Smallest Business

Home Profits with Web Site Building for Local Merchants
Set your home business building web sites local merchants and professionals in your area. A business without a web site is like a stool without legs.


Most merchants and professionals don't have the time or the expertise to build and promote their own web sites. You can build a cash business working from your home building and promoting web sites for businesses in your community.

The Internet Economy is a perfect match for even the smallest Mom and Pop Operation. Mom's "housing cleaning business" will enjoy the benefits from a web site presence. Every small business can afford a 24 hour 7 day a week open sign for their business using a personal web site.

Selling your service as a web site manager is easy. Show you prospective client how their customers can place orders, pay invoices, make appointments or communicate special needs or requests with a web site you can build for them. Explain how customers can leave leads for additional new business and how they can follow up and respond during the next business day.

*****Remind them to always ask their customers for referrals at the same time they e-mailed a thank you to their customer. Wow, just point out to your client how they can follow up on this business or contact later at little or NO EXTRA COST! This way when they follow up they can promote a cross sale or up sale item. Point out it is an excellent time not only to show their appreciation of the business but a great opportunity to seek a referral from the customer of friends and family that can use their merchandise or service.*****

A very important feature of the Internet for business is the removal of an endless number of limits.

No more limited hours,their web site is available 24/7, no more geographic or area limits, their web site is now on the world wide web. The web site is a low cost direct communication allowing quick time response. Within minutes they can post the most up to date and fresh pricing remaining competitive at all times.

It is a definite fact of life, growing businesses are growing and expanding faster using the Internet to promote their products and services. An Internet connected business can respond to opportunities quicker and enjoy increased business agility. A customer online from another city is doing business with you and they really don't know if you are a in a ten story building or your basement office. No need to pay for an expensive location using a well managed Internet connection.

The obvious benefits of Internet business such as improved customer access, enhanced response time coupled with the golden opportunity for building a solid customer relationship are more than enough reason for every business to have a web site. Providing quick and low cost customer information will help build customer retention that is so necessary for businesses to survive today.

Any merchant will be leveraging lower overhead, time-to-market and almost instant communication that is provided the Internet. Just point out how easy it will be to do business with a web site. The fact is an Internet connected business becomes extra competitive and more profitable.

Additionally the business with a web site offers prestige and standing in the eyes of the customers. A good impression of modern business practices builds esteem. A location on the Internet provides worldwide circulation of products and services. More think of the expanded geographical presence extending the prospect base without any additional cost.

Lay open this thought, the next generation of a home based business almost untouched is for people to offer small and busy business owners instant Internet presence. A functional web site can be published in a day. Necessary web site improvements and updates will provide you with a solid income stream. Your home business servicing a number of business clients on a monthly contract will eventually lead you to some serious income without a great deal of expense.

You will be able to stay home and make money. Enjoy life, spend more time with your family and friends while you become financially secure. You are the master of your own market. You have found a way to build with your own unique talent a real solid family sized income from your computer at home.

The most important advertising or promotion of a business web site costs NOTHING.
Yet is possibly the very best way to bring people to a business web page is EVERYWHERE the business phone number is listed right next to it include the web page URL. Make it a mandatory part of every printed receipt or order form. No business should list a phone number without listing the web site address right along side.

Newspaper ads, telephone books, business cards, physical location signage, mailings, invoices, receipts every piece of paper listing the business name and phone number need the web site address prominently included. In fact special promotional efforts should be directed just to announcing the business web site and extra service available online as a new and unique feature of the business.

Reviewing expectations for the new Internet presence we know the purpose is to build brand recognition, announce special sales, present new offerings, acquire new costumers, retain existing customers and with the additional opportunity of reaching beyond just the local area build profits and make more money for a business.

Building "web sites" is an exciting, interesting and enjoyable work right from home. You will find additional income and profits for a local business giving you a cash reward for you efforts. You have also hit on an additional source of income. Once you get the web site up and running, set up the merchant or professional with a advertising campaign. Learn the best cost effective online advertising to share with your client. Build your business client a customer retention program with e-mails and newsletters.

NO SUCH THING as too MUCH INFORMATION
Read Earlier Posting  "Web Site Building for Local Merchants"
Click Here

Get Linked from thousands of Classifieds for FREE with one click.

All material herein © '2006-2018  Harvey Akeson
Reprint right by permission: harvey@harveyakeson.com



Friday, June 01, 2018

Important Overlooked Traffic Source - Search Engines



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The extra step so many new web site marketers overlook that puts their offerings on the back burner are not listing in "SEARCH ENGINES".

Today when someone wants to find a resource, history, information the first thing they do is type in the information or connection they are looking for and "search".

If your website, blog, product or service are not listed you automatically lose the possibility of being found.  That business goes goodbye for good!

Getting listed by search engines can be free, higher priority with a lot less effort meaning WORK.. you can buy placement assistance. The cost varies depending on the services requested probably well worth it considering experience and time necessary.
Free Search Engine Submission
Today searching for a Hotel, Job, Travel, nearest specialty restaurant  people are developing
knack for searching...NOT THE YELLOW PAGES but a much wider and much broader 
source of information.  {Revisit my thoughts on Yellow Pages. {Click here}

Google, Yahoo, Bing to name a couple of the giants are where people turn to for hurry up information.  Not being listed in search engines limits your audience of customers.

Just as we have outlined creating a home business offering your skills in setting up web sites for local business and professionals, {Click here to review} so are the opportunities to help advance their income potentials by being listed in search engines. 

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Writing about turning your spare time into money making time take note of this.
One of the most popular and most read A1 Profit Maker blog posts explored the promotion, advertising of your income ventures.  From the corner merchant, local dentist or internet capitalist, you need to know the basics of keeping your income on a roll.

The article that is way far above all else in attracting "hits" readers was about free advertising and promotion.   See what you think, click here. 

Reminder:  We are always looking to the future..and that's not bad.
Here is the exception.  Over a period of time we post a large number of links and move on to our next chapter.  My very best tip...go BACK and test them make sure they are updated and WORKING.  Stop wasting good points and hard work not double checking our past work.

Hold your leads, you paid for them...read now

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